SellerMate.AI provides an AI platform that utilizes machine learning algorithms to optimize Amazon-sponsored ads by analyzing historical sales and ad performance data. The platform identifies budget allocation opportunities and underperforming keywords, enabling brands to reduce their Advertising Cost of Sale (ACoS) while maximizing ad visibility and effectiveness.
Funding
Funding not disclosed
Founders
Product
Problem
Amazon sellers often struggle to efficiently manage and optimize their sponsored ad campaigns due to the complexity of the Amazon Ads platform and the vast amount of data required for effective decision-making. Manually adjusting bids, budgets, and keyword targeting is time-consuming and may not yield optimal results, leading to wasted ad spend and missed sales opportunities.
Solution
SellerMate.AI offers an AI-powered platform designed to streamline and enhance Amazon PPC campaign management. By leveraging machine learning algorithms, the platform analyzes historical sales, advertising data, and market trends to provide actionable recommendations for bid adjustments, budget allocation, and keyword optimization. SellerMate.AI automates key processes such as dayparting and negative keyword identification, enabling sellers to reduce their Advertising Cost of Sale (ACoS) and maximize ad visibility. The platform's reporting and analytics dashboards offer comprehensive insights into campaign performance, empowering users to make data-driven decisions and improve overall advertising effectiveness.
Target Audience
SellerMate.AI primarily targets Amazon brands, agencies, and third-party sellers who want to automate and optimize their Amazon PPC campaigns to improve profitability and increase sales.
Features
- AI-driven recommendations for keyword targeting, bid adjustments, and budget optimization
- Automated dayparting to allocate budget during peak conversion hours
- Negative keyword identification to eliminate wasted ad spend on irrelevant search terms
- Rule-based automations for bids, budgets, targets, inventory and placements
- Real-time alerts via WhatsApp/Email for high/low ACoS and budget issues
- 20+ pre-built reports and dashboards for in-depth performance analysis
- Hourly and weekly heatmaps of sales, ad cost, conversion, impressions, clicks, and orders
- Two-year data retention for comprehensive historical analysis
- Multi-account management from a single dashboard
- ASIN and keyword rank tracking in real-time