Sellbie is a CRM platform that utilizes AI to create hyper-personalized customer journeys by analyzing purchasing habits and integrating data from both physical and online retail environments. This technology increases retail sales by up to 40% through targeted campaigns and intelligent cashback incentives tailored to individual customer preferences.
Funding
Funding not disclosed
Founders
Product
Problem
Many retailers struggle to consolidate customer data from disparate online and offline sources, hindering their ability to create personalized and effective marketing campaigns. This lack of a unified customer view leads to missed opportunities for increased customer retention, higher average order values, and improved overall sales performance.
Solution
Sellbie offers a Customer Relationship Management (CRM) platform that leverages artificial intelligence to build hyper-personalized customer journeys. The platform integrates data from both physical stores and e-commerce channels to provide a comprehensive view of each customer's purchasing habits and preferences. Sellbie's AI algorithms analyze this unified data to identify customers most likely to purchase specific products, determine the optimal communication channel (WhatsApp, email, or SMS), and generate personalized marketing campaigns and cashback incentives. This approach enables retailers to improve customer engagement, increase sales, and boost customer lifetime value.
Target Audience
Sellbie primarily targets retailers with both physical and online stores, including businesses in fashion, footwear, accessories, jewelry, furniture, home goods, electronics, and department stores.
Features
- Unified customer data platform integrating online and offline retail data
- AI-powered analysis of customer purchasing habits and browsing behavior
- Predictive analytics to identify customers with high purchase propensity
- Automated campaign creation with personalized messaging and product recommendations
- Omnichannel campaign delivery via WhatsApp, email, and SMS
- Intelligent cashback and promotional offers tailored to individual customer preferences
- Mobile app for sales teams with AI-driven daily task lists and customer insights
- Integration with LGPD (Brazilian General Data Protection Law) for data privacy compliance