Seline provides a lightweight, cookieless website and product analytics tool that integrates easily with existing platforms through a simple HTML snippet. It enables businesses to track visitor interactions in real-time, offering insights into user behavior without compromising privacy or requiring complex setups.
Funding
Funding not disclosed
Founders
Product
Problem
Many website analytics tools are either too complex, slow, or compromise user privacy by using cookies and selling data to advertisers. This makes it difficult for businesses, especially smaller ones, to gain essential insights into their website traffic and user behavior without a complicated setup or ethical concerns.
Solution
Seline offers a lightweight, cookieless website analytics solution that prioritizes simplicity and user privacy. By adding a small HTML snippet to their website, businesses can gain real-time insights into visitor interactions without the need for complex configurations or cookie banners. Seline provides an intuitive dashboard with essential metrics, such as traffic sources, bounce rate, and visit duration, along with advanced features like funnel analysis, user journey tracking, and revenue attribution via Stripe integration. The platform is designed to be fast, easy to use, and GDPR compliant, ensuring a user-friendly experience while respecting visitor privacy.
Target Audience
Seline is designed for small to medium-sized businesses, website owners, and product teams who need simple, privacy-focused website analytics without the complexity and ethical concerns of traditional tools.
Features
- Cookieless tracking using non-reversible hashing of IP address, browser, and device information for unique visitor identification
- Real-time dashboard displaying key metrics like total visits, unique visitors, page views, bounce rate, and visit duration
- Funnel analysis to monitor marketing campaign performance and identify drop-off points
- User journey and profile tracking with custom events and attributes for a comprehensive understanding of individual visitor behavior
- Revenue tracking through Stripe integration to attribute revenue to specific referrers and UTM parameters
- Lightweight script (~2kb) for minimal impact on website performance
- GDPR compliance with EU-based servers and data storage in Germany
- Integration with popular tools and frameworks like Framer, Next.js, WordPress, and Webflow