SearchAds offers a data‑driven platform that automates and optimizes Apple Search Ads campaigns, helping mobile app and game developers increase performance and ad revenue. The service provides end‑to‑end campaign management, market‑condition analysis, and benchmarking tools, while its keyword discovery engine draws on over 3 million data points to surface high‑value targeting opportunities. Trusted by more than 5,000 companies, SearchAds streamlines workflow from analysis to execution.
Funding
Funding not disclosed
Founders
Product
Problem
Mobile app and game developers often struggle to efficiently manage Apple Search Ads campaigns due to fragmented tools, limited keyword insight, and manual optimization processes that waste budget and time.
Solution
Searchads offers a unified platform that automates and optimizes Apple Search Ads end‑to‑end. Users can discover high‑value keywords backed by over 3 million data points, benchmark performance against industry averages, and apply data‑driven rules for bidding, budgeting, and keyword management. The system supports bulk actions, multi‑placement campaign creation, and automated A/B testing of custom product pages, all from a single dashboard. Real‑time alerts, Slack/email notifications, and detailed reporting keep teams informed, while smart automation reduces manual errors and maximizes return on ad spend.
Target Audience
Searchads is designed for mobile app and game developers, as well as performance marketers who run Apple Search Ads campaigns and need a data‑driven, automated solution to improve acquisition efficiency.
Features
- AI‑powered keyword planner that evaluates organic ranking, search volume, difficulty, and paid activity for each recommendation
- Automated budget allocation and smart bidding that adjust spend based on chosen KPIs (CPI, CPA, ROAS, etc.) and traffic patterns
- Bulk editing tools for bids, budgets, and keywords across multiple campaigns and storefronts
- Integrated A/B testing framework for custom product pages with statistical confidence metrics
- Condition‑based automation templates (20+) for rapid rule deployment and custom alerts
- Real‑time performance dashboard with benchmarking, KPI comparison, and multi‑placement campaign management
- Automated reporting with scheduled email delivery and Slack notifications
- Cross‑channel insights that bridge organic performance data with paid Apple Ads metrics