Scantrust offers a software platform for anti-counterfeiting and product traceability, using secure data carriers on product packaging and labels. Their system helps brands combat counterfeiting, track products through the supply chain, and facilitate communication with end-users by providing access to product details. This enables businesses to protect revenue and brand reputation while meeting regulatory requirements.
Funding
$2.3M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Counterfeiting and lack of product traceability can lead to revenue loss, brand damage, and regulatory compliance issues for businesses. Traditional methods of authentication and tracking are often costly, difficult to scale, and lack the ability to engage directly with end-users.
Solution
Scantrust offers a comprehensive software platform that utilizes secure QR codes on product packaging and labels to combat counterfeiting, enhance supply chain visibility, and facilitate direct communication with consumers. The platform enables businesses to generate and manage QR codes at scale, track products through the supply chain, and provide end-users with instant access to product information and authentication. Scantrust's solution works with existing printing processes and doesn't require serialized QR codes, making it a scalable and cost-effective alternative to holograms, NFC, and other physical solutions. By leveraging the platform, businesses can protect their revenue and brand reputation, comply with digital labeling laws, and gain valuable insights into their supply chain and customer behavior.
Target Audience
Scantrust primarily serves global brands across industries such as food and beverage, consumer packaged goods, automotive, and pharmaceuticals who are seeking to combat counterfeiting, improve supply chain transparency, and engage directly with their customers.
Features
- Secure QR codes that can be scanned with any smartphone to instantly verify product authenticity
- Enterprise QR code generator for creating and managing dynamic, serialized, and GS1-compatible QR codes in bulk
- Supply chain traceability tools to monitor inventory, distributors, and product route-to-market
- Digital Product Passports to comply with EU regulations and provide consumers with detailed product information
- Mobile landing page creator for building personalized customer experiences for every QR code scan
- Workflow apps and APIs for product, case, and pallet data entry and association
- Real-time monitoring of counterfeit activity across products and markets
- Integration with Product Information Management Systems (PIMS) and Enterprise Resource Planning (ERP) systems