Sangria is a collaboration platform that enables buyers and sellers to transparently co-manage projects through a structured process, enhancing communication and follow-up. By increasing project success rates by 82%, it addresses the challenges of miscommunication and lack of alignment among stakeholders in complex sales environments.
Funding
Funding not disclosed
Founders
Product
Problem
In complex sales environments, miscommunication and lack of alignment among stakeholders often lead to project failures. Traditional sales processes lack transparency and structured collaboration, resulting in poor follow-up and reduced deal closure rates.
Solution
Sangria is a collaboration platform designed to enable transparent co-management of projects between buyers and sellers through a structured process. It provides a framework for clear communication, defined steps, and shared objectives, ensuring all stakeholders are aligned throughout the sales cycle and implementation. By codifying the sales process and prioritizing the buyer's success, Sangria aims to increase project success rates and foster trust. The platform empowers buyers with the tools to align internal stakeholders, navigate complex projects, and quantify the value of the proposed solution.
Target Audience
Sangria targets sales teams and their prospective clients in complex sales environments, particularly in the software and technology sectors, aiming to improve collaboration and project success rates.
Features
- Structured project plans with clear steps and objectives for both buyers and sellers
- Centralized communication hub for transparent collaboration and follow-up
- Customizable templates to codify the sales process and ensure consistency
- Tools for buyers to align internal stakeholders and navigate complex projects
- Features to quantify the value and build a business case for the proposed solution
- CRM integration for seamless data flow and reporting