Saltfish
Saltfish provides an AI-driven video generation platform that turns existing marketing assets—blog posts, launch notes, case studies, and screen recordings—into polished, on-brand videos. The platform learns a company's brand book, website, and best videos to replicate fonts, colors, motion, and voice, then lets users edit storyboards in plain language before exporting MP4s in multiple formats. It targets mid-market software companies that need weekly video output without hiring a dedicated video team.
- Artificial Intelligence
- Marketing Technology
- Software Only
Funding
Founders
Founder details are not available yet.
Product
Problem
Software companies struggle to produce consistent, on-brand video content at the cadence their buyers expect, leaving them competing for attention against louder rivals. Most teams lack dedicated video resources, and hiring agencies or building in-house studios is slow and expensive.
Solution
Saltfish provides an AI-driven video generation platform that transforms existing marketing assets—blog posts, launch notes, case studies, slide decks, and screen recordings—into polished, on-brand videos. The platform is trained on a company's brand book, website, and best videos, learning fonts, colors, motion, and voice. Users paste a link or text, review an automatically generated scene-by-scene storyboard, request changes in plain words, and receive a finished MP4. Videos can be exported in widescreen, square, or vertical formats for multiple channels and languages.
Target Audience
Primary customers are software and technology companies—marketing, product marketing, customer education, and enablement teams—that need to scale video production across launches, onboarding, and case studies without hiring a dedicated video team.
Features
- Brand kit setup with trained motion profile covering colors, fonts, logo, voice, music, and logo animation
- Source input options: webpage link, pasted text, slide deck PDF, screen recording, or short text prompt
- Automatic storyboard generation with scene-by-scene narration, editable through natural-language instructions
- Multi-format export: 16:9, 1:1, and 9:16 MP4s up to five minutes long in 4K
- Voice options including brand voice selection or spokesperson voice cloning with consent
- Multi-language support: English, Swedish, Norwegian, and German on Growth plan; any language on Scale plan
- API, CLI, and MCP access for integration with internal tools and AI assistants like Claude and ChatGPT
- Fully managed add-on service where the Saltfish team creates and delivers videos, including on-site filming