Rye provides agentic commerce infrastructure for seamless native in-app purchases. Its Universal Checkout API automates price, tax, and shipping retrieval, enabling users to complete transactions directly within AI experiences. This system uses AI browser automation with fraud mitigation to ensure high-reliability order completion across various web stores.
Funding
$14.3M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Integrating e-commerce capabilities into applications typically requires developers to manage complex tasks such as inventory, fulfillment, and brand onboarding, creating significant operational overhead. Traditional procurement and brand partnership processes are slow, often taking weeks or months to onboard a single brand.
Solution
Rye offers a suite of APIs and SDKs that enable developers to seamlessly integrate e-commerce functionality into their applications, providing access to a vast catalog of over 500 million products without the need to manage inventory or fulfillment. The platform streamlines brand onboarding through one-click connector apps, allowing brands to easily set and manage commissions. Developers can earn revenue through various methods, including surcharges, affiliate rewards, and commissions on products sold through their applications. Rye handles the operational complexity, allowing developers to focus on creating a rich, native e-commerce experience.
Target Audience
Rye primarily targets developers of marketplaces, gifting platforms, social platforms, and livestream platforms seeking to integrate e-commerce capabilities without managing inventory or brand partnerships.
Features
- Sell Anything API: Enables listing and selling of over 500 million products from major marketplaces with a single integration.
- Sync API: Facilitates one-click brand onboarding with pre-built marketplace connector apps for commission management.
- Automated order and delivery updates.
- Ready-made UI components and a developer-first platform for increased productivity.
- Support for multiple revenue streams, including surcharges, affiliate rewards, and commissions.