Viable is an intelligent finance platform that provides real-time cash flow visibility and detailed expense insights for D2C, multi-channel, and wholesale brands. By offering predictive financial analytics, it enables businesses to optimize budgeting for inventory and operational costs, ultimately enhancing profitability and growth.
Funding
$3.5M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
D2C, multi-channel, and wholesale brands often struggle with fragmented financial data across multiple platforms, leading to a lack of real-time visibility into cash flow and detailed expense insights. This makes it difficult to optimize budgeting for inventory, marketing, and operational costs, hindering profitability and sustainable growth.
Solution
Viable is an intelligent finance platform designed to provide a unified, real-time view of finances for digital commerce brands. It connects to various systems to automate financial workflows, replacing manual tasks and providing a complete forecast of cash inflows and outflows. By offering detailed spend insights by category and supplier, Viable enables businesses to manage expenses, increase profits, and optimize for growth, profit, or cash flow using real-time finance measures and projections. The platform also helps businesses understand future cash requirements and access the right type of capital at the right time.
Target Audience
Viable primarily targets D2C, multi-channel, and wholesale commerce brands, including founders and finance teams, seeking to improve cash flow management and financial forecasting.
Features
- Real-time cash flow visibility with automated forecasts covering inventory, marketing, sales, and operations.
- Detailed spend insights by category and supplier for cost savings.
- Daily projections and monthly management reports split by products, sales channels, and markets.
- Integrations with e-commerce platforms (e.g. Shopify) and accounting software (e.g. Xero).
- Automated workflows to replace manual finance tasks.
- Tools to understand future cash requirements and access appropriate capital.