Run Marshal provides managed AI agents for small and mid-sized businesses that execute complete workflows across sales, support, marketing, and finance tools. The agents are custom-configured to follow each company's exact processes, with built-in governance, approval gates, and audit trails ensuring human oversight on all actions. Unlike DIY automation tools, Marshal operates as a managed service where the company owns agent performance and fixes issues when they arise.
Funding
Funding not disclosed
Founders
Product
Problem
Small and mid-sized businesses face a growing workload across sales, support, marketing, and finance functions, but hiring full-time specialists is expensive and slow to ramp. Existing AI tools either require significant technical expertise to build and maintain, or they offer narrow features that don't integrate with the company's actual workflow and systems.
Solution
Run Marshal provides custom-configured AI agents that are engineered to deliver completed work across a business's existing tool stack, including HubSpot, Zendesk, Slack, Gmail, and PostgreSQL. Each agent is trained on the company's specific processes, policies, and historical data, and it executes multi-step workflows such as prospecting, ticket resolution, content publishing, and financial reconciliation. The agents operate with governance built in, featuring approval gates for irreversible actions, exception queues for ambiguous cases, and complete audit trails that log every decision with its source. Run Marshal is a managed service, meaning the company owns agent performance, monitors for failures, and handles maintenance when APIs or business rules change.
Target Audience
Primary customers are small and mid-sized business owners and operations leaders in sales, support, marketing, and finance functions who need to scale their output without hiring additional headcount or managing complex automation infrastructure.
Features
- Custom-built agents trained on each company's specific data, including help docs, order history, chart of accounts, and brand guidelines
- Governance architecture with configurable approval thresholds, exception queues, and human review checkpoints for irreversible or ambiguous actions
- Full audit trails that log every input, step, source, and output, providing receipts for every action the agent takes
- Integration with existing business tools including HubSpot, Zendesk, Slack, Gmail, Apollo, Shopify, Stripe, and PostgreSQL
- Managed operations where Run Marshal monitors agent performance, fixes broken integrations, and retrains agents when business rules change
- Voice control that matches the company's tone and writing style, trained on actual tickets and past communications
- Source-grounded responses that trace every claim back to an approved document, with no invented statistics or off-brand content
- Automated workflow execution across sales prospecting, support ticket resolution, marketing campaign management, and financial reconciliation