Funding
Funding not disclosed
Founders
Product
Problem
Homeowners seeking to access their home equity often face complex financial processes and high costs associated with traditional home equity loans or lines of credit. This can limit their ability to manage debts, invest in opportunities, or address immediate financial needs.
Solution
Rooftop provides a HomeCash solution that allows homeowners to sell their property and continue residing in it as tenants, thereby unlocking immediate liquidity. This service facilitates debt organization, business investment, or equity management through flexible repurchase options. The process involves obtaining a personalized liquidity plan, receiving immediate capital post-approval, and maintaining occupancy as a tenant with the option to repurchase the property within a specified timeframe.
Target Audience
The primary target audience includes homeowners seeking to leverage their property equity for financial flexibility, debt consolidation, or investment capital, particularly those with high-value residential properties.
Features
- HomeCash program offering immediate liquidity by purchasing residential properties from homeowners.
- Homeowners retain occupancy as tenants post-sale, with an option to repurchase within 18 months.
- Property eligibility criteria include residential units (apartments and houses in condominiums) valued between R$1 million and R$7 million, located in cities with over 200,000 inhabitants, on well-located paved streets, and of high construction standard.
- Ineligible properties include commercial real estate, land, and duplexes.
- The company structures its operations through investment vehicles, including FII Rooftop III (HOMS11), Rooftop Propriedades Digitais SPE S.A., FII Rooftop II, and FII Rooftop I (ROOF11).
- Offers financial and legal expertise throughout the transaction process.
- Provides a platform for property acquisition, including properties in special situations such as those with debts, from auctions (judicial and extrajudicial), and direct sales.
- Facilitates property regularization, ensuring properties are delivered free of encumbrances.