Rock Enrollment provides a year-round benefits engagement platform that combines cloud-based AI technology with human-centric experiences to help employers and brokers maximize the value of their health and benefit programs. The platform personalizes benefit education and enrollment through video, chat, text, and virtual or onsite coaching sessions, while also offering wellness resources and events designed to build vibrant workplace communities.
Funding
Funding not disclosed
Founders
Product
Problem
Traditional benefits enrollment is often a once-a-year, confusing process that leaves employees underutilizing their health and wellness offerings. This lack of ongoing engagement leads to disengaged workforces, higher HR burdens, and missed opportunities for employees to improve their personal and professional well-being.
Solution
Rock Enrollment provides a year-round, "Always Open" engagement platform that aligns traditional insurance plans with modern health and wellness programs. The platform uses cloud-based AI technology to personalize benefit education and creates a trusted buying environment through video, chat, text, outbound and inbound calls, and virtual or onsite benefit coaching sessions. It also hosts engaging events and provides a curated REStore of wellness resources to support all dimensions of health. This approach empowers employees to get the most out of their benefits while fostering a vibrant workplace community, and it allows brokers to build trust and create unlimited buying opportunities without conflict of interest.
Target Audience
Primary customers are employers seeking to improve workforce well-being and HR efficiency, as well as brokers and carriers looking to enhance their service offerings and build stronger client relationships.
Features
- Year-round, "Always Open" engagement model that moves beyond the traditional annual enrollment period
- AI-powered platform that personalizes benefit education and curates benefits programs for individual employee situations
- Multi-channel communication including video, chat, text, outbound/inbound calls, and virtual or onsite coaching sessions
- Curated REStore with wellness resources and products aligned to all dimensions of health
- Hosts engaging events, such as the "REfresh" HR gatherings and webinars, designed to align with an organization's core values