Roch has developed a universal certification process for dog-friendly accommodations in the hospitality, retail, and leisure industries, ensuring consistent standards for pet-friendly services. This addresses the lack of reliable information for dog owners seeking suitable travel options, enabling them to find verified dog-friendly hotels and amenities easily.
Funding
Funding not disclosed
Founders
Product
Problem
Dog owners lack a reliable, standardized way to identify truly dog-friendly accommodations and services across the hospitality, retail, and leisure industries. Existing "pet-friendly" labels are often inconsistent, leaving owners unsure about the actual amenities and acceptance levels for their dogs. This uncertainty complicates travel planning and can lead to disappointing experiences for both owners and their pets.
Solution
Roch offers a universal certification process and ranking system for businesses aiming to cater to dog owners. Through on-site evaluations, Roch assesses and verifies the dog-friendliness of hotels, restaurants, retail stores, and other establishments. Certified locations are then assigned a Roch Rank, providing a clear, standardized indicator of their suitability for dogs. This system empowers dog owners to easily find and book accommodations and services that meet specific needs, ensuring a positive and stress-free experience.
Target Audience
The primary target audience is dog owners seeking reliable and verified dog-friendly accommodations and services for travel and leisure activities.
Features
- Standardized on-site certification process to evaluate dog-friendliness
- Proprietary Roch Rank assigned to certified locations, indicating their level of dog-friendliness
- Listings of certified dog-friendly hotels, restaurants, and other businesses
- City guides highlighting dog-friendly locations and activities
- Search filters for specific dog-related amenities (e.g., no size restrictions, dog-friendly bars, free stays for dogs)
- Roch Society membership offering exclusive perks and discounts