Reworth provides a performance‑based marketplace that links financial content creators and publishers with advertisers seeking qualified financial audiences. The platform measures real‑time engagement and demographic data to verify viewership, enabling advertisers to buy ad inventory and creators to receive revenue shares tied to measurable outcomes, all managed through an integrated analytics and billing dashboard.
Funding
$4.9M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Financial content creators and media outlets often struggle to monetize their audience effectively while providing transparent, data-driven insights to advertisers and sponsors.
Solution
Reworth offers a financial media network platform that connects content creators with advertisers through a performance-based marketplace. The platform tracks audience engagement metrics in real time, enabling advertisers to purchase ad inventory based on verified viewership and demographic data. Creators receive revenue shares tied to measurable outcomes, while advertisers gain access to targeted, high‑quality financial audiences. Reworth’s dashboard provides analytics, reporting, and automated billing to streamline the transaction process for both parties.
Target Audience
Primary customers are financial news publishers, investment‑focused content creators, and advertisers seeking to reach a qualified financial audience.
Features
- Real-time audience measurement with granular engagement metrics for financial content
- Performance‑based ad marketplace that matches advertisers with relevant media properties
- Automated revenue sharing and invoicing based on verified viewership data
- Integrated analytics dashboard for creators and advertisers to monitor campaign ROI
- API access for third‑party publishing platforms to embed Reworth’s ad inventory