Revya provides a unified SaaS platform that links sales promotion planning with finance deduction recovery for CPG manufacturers.
Funding
Funding not disclosed
Founders
Product
Problem
CPG brands lose millions each year because promotion planning and deduction recovery are handled by separate, manual systems, leading to undisputed invalid deductions and misaligned promotional spend.
Solution
Revya offers a unified SaaS platform that connects sales promotion planning with finance deduction recovery. Sales teams build data‑driven promo calendars using historical lift, volume‑first planning, and scenario comparison, while the finance module automatically parses distributor documents, matches deductions to shipments, contracts and promotions with AI, and generates dispute packages. The system provides explainable variance analysis to clarify revenue gaps and tracks recovery status in real time. Native integrations with ERP solutions such as NetSuite, SAP, and QuickBooks ensure seamless data sync without altering existing workflows. Persistent, automated follow‑up with distributors maximizes recovery of invalid charges, reducing reliance on spreadsheets and manual matching.
Target Audience
Primary customers are CPG manufacturers and brand owners that sell through distributors and need to align sales promotion planning with finance deduction recovery.
Features
- AI‑powered document processing that extracts data from remittances, BOLs, PODs, and chargebacks across any distributor format
- Smart matching engine with 85%+ accuracy linking deductions to promotions, shipments, and contracts
- Automated dispute generation with complete supporting documentation and multi‑step follow‑up workflow
- Promotion calendar builder with SKU, retailer, and period filters, volume‑first planning, and side‑by‑side scenario comparison
- Explainable variance analysis linking actuals to plan, highlighting revenue and trade‑spend gaps
- Real‑time recovery tracking dashboard showing win rates, dispute status, and pattern detection
- Native, read‑only integrations with NetSuite, SAP, QuickBooks, UNFI, KeHE, Amazon Vendor Central, and Walmart Retail Link