Retail Media Manager provides a hosted, white‑label webshop that lets retailers create a branded marketplace for their ad inventory, enabling advertisers to browse and purchase placements through a self‑service e‑commerce interface. The platform includes an integrated ad server for creative approval, multi‑wallet budgeting, and real‑time reporting, consolidating booking, billing, and analytics into a single system to streamline revenue generation.
Funding
Funding not disclosed
Founders
Product
Problem
Retailers often lack a streamlined way to sell and manage advertising inventory on their own sites, resulting in manual booking processes, fragmented billing, and missed revenue opportunities.
Solution
Retail Media Manager offers a hosted, white‑label webshop that lets retailers create a branded marketplace for their ad products. The platform provisions a fully branded shop in minutes, integrates an ad server for creative review and placement control, and provides separate advertiser wallets to simplify budget allocation and reconciliation. Advertisers can browse and purchase placements through a familiar e‑commerce interface, while real‑time reporting and analytics keep both parties informed of spend and performance. The solution consolidates inventory, booking, billing, and reporting in a single system, enabling retailers to monetize existing traffic without adding operational complexity. Pricing is transparent, based on a flat license fee plus a modest transaction fee.
Target Audience
Retail Media Manager is designed for retailers and e‑commerce operators that want to launch or expand a retail media business, as well as brands and agencies seeking a self‑service channel to purchase ad placements on those sites.
Features
- Instant white‑label shop setup with custom logo, colors, and branding without extensive IT effort
- Integrated ad server that enforces creative approval workflows and placement oversight
- Multi‑wallet system for advertisers to fund campaigns, track budgets, and automate transaction reconciliation
- Self‑serve catalog where advertisers book placements directly, reducing back‑and‑forth negotiations
- Real‑time campaign performance dashboards and automated spend reporting for easy budget reconciliation
- Scalable architecture that supports a few campaigns up to full‑scale retail media programs without added overhead
- Built‑in exclusivity controls allowing retailers to approve which advertisers can access the shop