Retail MCP provides the infrastructure for retailers to create ChatGPT‑based shopping experiences that can be discovered via ads or installed directly within ChatGPT. Their platform enables a single‑click flow where customers can browse products, complete checkout, track orders, and receive support without leaving the chat interface, eliminating the need for separate websites or redirects.
Funding
Funding not disclosed
Founders
Product
Problem
Retailers struggle to convert traffic from ChatGPT ads into actual sales because customers must leave the chat interface to visit a website, complete checkout, and seek support, leading to friction and abandoned purchases.
Solution
Retail MCP offers an infrastructure that lets retailers create a single ChatGPT app that embeds product discovery, loyalty management, checkout, order tracking, and customer support directly within the chat. The app can be surfaced through paid ChatGPT ads or installed by loyalty members, allowing shoppers to start a purchase instantly without redirects, installs, or external web pages. Retailers retain full control over pricing, availability, ranking, and loyalty rules, while the chat experience handles the entire sales funnel from browsing to post‑purchase support.
Target Audience
Retail MCP is aimed at e‑commerce brands and retailers who want to capture ChatGPT‑driven traffic and provide a seamless, in‑chat purchasing experience for both new and existing customers.
Features
- One‑click integration to build a complete ChatGPT shopping app with discovery, loyalty, checkout, and support modules
- Functional ad units that launch the shopping experience directly inside ChatGPT, eliminating website hops
- Built‑in order tracking and real‑time support within the chat interface
- Control panel for retailers to set pricing, product availability, ranking, and loyalty program parameters
- Dual deployment options: paid ads for high‑intent shoppers and installable apps for loyal customers