reMKTR offers full-service Amazon DSP and Prime Video Ads management, leveraging AI-driven optimization and proprietary AMC Cloud technology. The platform provides revenue-focused targeting, real-time insights via custom dashboards and an AI data chat tool, reQuery, to maximize ROAS and drive measurable growth for brands.
Funding
Funding not disclosed
Founders
Product
Problem
Brands struggle to effectively leverage Amazon's Demand Side Platform (DSP) and Prime Video Ads due to the complexity of data analysis and campaign optimization. This leads to inefficient ad spend, missed revenue opportunities, and a lack of clear attribution for marketing efforts.
Solution
reMKTR provides a full-service Amazon DSP and Prime Video Ads management solution, powered by its proprietary AMC Cloud platform and AI-driven optimization engine. The service focuses on revenue-driven targeting and continuous campaign refinement to maximize return on ad spend (ROAS). Clients receive real-time reporting and actionable insights through custom dashboards and an AI-powered data chat tool, reQuery, enabling data-driven decision-making without requiring specialized analytical skills. This approach ensures that advertising investments are strategically allocated to achieve measurable business outcomes and drive growth.
Target Audience
The primary target audience includes brands and agencies managing advertising on Amazon, particularly those seeking to enhance their DSP and Prime Video Ads performance and gain deeper insights from their Amazon data.
Features
- Full-service Amazon DSP campaign management with revenue-focused targeting strategies.
- Prime Video Ads campaign execution, including audience segmentation and performance tracking.
- Proprietary AMC Cloud instances providing dedicated access to Amazon Marketing Cloud data.
- AI-powered optimization engine for daily bid adjustments and performance-driven campaign scaling.
- reQuery: An AI-driven conversational interface for direct querying of Amazon retail and advertising data.
- Real-time, custom dashboards offering unified visibility into DSP, Prime Video Ads, and retail sales performance.
- Advanced attribution modeling to track path-to-conversion journeys and measure ROI.
- Strategy-specific performance reporting, including audience, product, placement, and creative analysis.
- Agency white-label options for integrated DSP service delivery.