REItrades is a commercial real estate marketplace that connects principals selling assets over $5M directly with a pre-vetted network of 3,200+ investment firms (GPs). The platform uses an AI-powered marketing engine to automatically generate teasers and offering memorandums, while its integrated digital workflow manages NDAs, offers, and due diligence. Sellers can list and transact at no cost, gaining access to live analytics on buyer engagement and portfolio-level deal management tools.
Funding
Funding not disclosed
Founders
Product
Problem
Commercial real estate investment sales for assets over $5M typically rely on manual, fragmented processes involving brokers, static marketing materials, and time-consuming back-and-forth communication. Sellers lack direct access to a broad, pre-vetted buyer network and have limited visibility into buyer engagement, leading to slower deal cycles and reduced control over the transaction.
Solution
REItrades provides a principal-to-principal marketplace that connects sellers directly with a network of over 3,200 pre-vetted real estate investment firms (GPs). The platform automates the marketing and transaction workflow: an AI-powered engine generates professional teasers and offering memorandums, targets email campaigns to buyers based on acquisition criteria, and tracks engagement in real time. Sellers manage listings, e-sign NDAs, chat with buyers, submit and counter offers, and coordinate due diligence—all within a single digital hub. This end-to-end approach gives sellers greater clarity, speed, and control throughout the disposition process.
Target Audience
Primary users are commercial real estate sellers—including property owners, funds, and institutions—looking to sell assets over $5M, as well as pre-vetted real estate investment firms (GPs/sponsors) seeking direct acquisition opportunities.
Features
- AI-powered marketing engine that auto-generates property teasers and 20+ page offering memorandums using asset-class-specific templates and market-intelligence positioning
- Automated teaser email campaigns targeted to buyer acquisition criteria with a follow-up email after 7 days
- Integrated digital workflow covering listing creation, NDA e-signatures, file sharing, direct chat, LOI submission, and a due diligence tracker
- Listing analytics dashboard showing recipient views, link clicks, buyer saves, NDA signings, and offer activity with auto-flagged interest insights
- Portfolio capabilities supporting multi-property aggregation, consolidated financials, and geographic distribution analysis
- Optional add-on services for Broker Price Opinions and 3D virtual tours from vetted third-party providers