ReCero gathers real‑world patient experience in pharmacies through dynamic, logic‑driven questionnaires, turning individual feedback into actionable data. The platform delivers pharmaceutical companies, pharmacies, and health systems insights on adherence patterns, barriers, and unmet needs, enabling more informed product development, patient‑centred services, and evidence‑based policy decisions. Its intelligent survey engine captures PREMs and PROMs while ensuring data security and patient privacy.
Funding
Funding not disclosed
Founders
Product
Problem
Pharmaceutical companies, pharmacies, and health systems lack real‑world, patient‑reported data on medication adherence, barriers, and unmet needs collected directly at the point of dispensing.
Solution
ReCero offers a dynamic, intelligent questionnaire platform that patients complete in pharmacies after receiving medication. The system uses conditional logic to ask only relevant follow‑up questions, capturing detailed adherence patterns, friction points, and treatment experiences. Responses are encrypted and aggregated, providing stakeholders with actionable real‑world evidence (PREMs and PROMs) while preserving patient privacy. Pharmaceutical firms can use these insights to refine product strategies, pharmacies can enhance patient relationships and loyalty, and health authorities can inform policy and program decisions with representative data.
Target Audience
Primary customers are pharmaceutical manufacturers, community pharmacies, and public or private health system organizations seeking real‑world patient experience data.
Features
- Adaptive questionnaire engine with conditional logic to tailor follow‑up questions per patient response
- End‑to‑end encryption and patient‑controlled data privacy ensuring compliance with data protection regulations
- Real‑world data aggregation delivering adherence patterns, barrier analysis, and unmet need identification
- Integration of PREM and PROM metrics for use in post‑market studies and value‑based assessments
- Multi‑stakeholder dashboard delivering segmented insights for pharma, pharmacies, and health systems