REBO makes smart, connected reusable water bottles that track daily hydration and reward users with a positive environmental impact. Using a patented Smart Cap or NFC-powered Tap & GO system, the bottles sync with the REBO App to set personalized hydration goals, send reminders, and monitor intake. For every 600 ml consumed, REBO funds the collection of one plastic bottle from oceans through its partnership with Parley for the Oceans.
Funding
Funding not disclosed
Founders
Product
Problem
Many people struggle to maintain proper daily hydration, which can negatively impact energy, focus, athletic performance, and overall health. At the same time, widespread reliance on single-use plastic bottles contributes significantly to ocean pollution and environmental degradation.
Solution
REBO provides smart, connected reusable water bottles that help users achieve their daily hydration goals while making a measurable positive impact on the planet. The bottles feature either a patented Smart Cap or NFC-powered Tap & GO system that syncs with the REBO App, which automatically sets personalized hydration targets based on the user's body and activity level. The app monitors water intake, sends reminders throughout the day, and tracks the user's cumulative environmental contribution. For every 600 ml consumed from a REBO bottle, the company funds the collection of one plastic bottle from oceans through its partnership with Parley for the Oceans, turning each sip into a tangible act of environmental stewardship.
Target Audience
Primary customers are health-conscious individuals and environmentally motivated consumers who want a smart, tech-enabled reusable bottle to improve their daily hydration habits and contribute to reducing ocean plastic pollution.
Features
- Patented Smart Cap with connected sensors that automatically tracks water consumption and syncs data to the REBO App
- NFC-powered Tap & GO system in the REBO GO model for simple, durable, and accessible hydration tracking
- Personalized hydration goal setting based on individual body metrics and daily activity levels
- Real-time intake monitoring with smart reminders to keep users on track throughout the day
- Built-in environmental impact tracking that quantifies plastic pollution prevented with each bottle consumed
- Partnership with Parley for the Oceans to fund collection of ocean-bound plastic bottles for every 600 ml consumed
- Limited-edition Adidas x REBO collaboration bottle supporting marine plastic pollution awareness