Vercel

RealAnalytica provides a cloud‑based SaaS platform that unifies MLS, tax, mortgage and census data into a searchable repository and uses machine‑learning to generate comparative market analyses, property insights and automated marketing materials. The solution also includes an integrated lead‑management CRM, predictive pricing tools and API/webhook support for brokerage teams to streamline workflows and replace fragmented software stacks.

Traction 10/10

San Francisco, United States · HQ

Founded 2015

Updated 6 months ago

Funding

Raised to date

$300MRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.

Funding rounds are not available yet.

Founders

2 founders

Guillermo Rauch

CEO

Tom Occhino

Co-Founder

Product

Problem

Real estate agents and brokerages must juggle multiple disjointed tools—CRM systems, market analysis software, marketing generators, and data feeds—resulting in high subscription costs, duplicated effort, and lost productivity. The lack of a unified data source makes it difficult to generate accurate comparative market analyses (CMAs) and actionable insights quickly. Consequently, agents spend valuable time on administrative tasks instead of client-facing activities.

Solution

RealAnalytica delivers an AI‑native, all‑in‑one platform that consolidates MLS, tax assessor, mortgage, and census data into a single, searchable repository. Its machine‑learning engine produces CMAs, market reports, and property insights in seconds, eliminating manual spreadsheet work. Integrated lead‑management and CRM tools streamline prospect tracking, while automated marketing modules generate flyers, seller portals, and email campaigns without manual design. Predictive Seller and Atlas AI modules surface high‑value opportunities and suggest pricing strategies based on real‑time market dynamics. The platform offers hierarchical team structures and API access for brokerages to enforce consistent workflows and integrate with existing systems. All features are delivered via a cloud‑hosted SaaS model with role‑based access controls and compliance‑ready data handling.

Target Audience

The primary customers are independent real estate agents, brokerage teams, and property‑listing enterprises seeking to replace fragmented software stacks with a single, data‑driven operating system.

Features

AI‑driven CMA and market report generation with instant property analytics
Unified data integration pulling MLS, tax assessor, mortgage, and census datasets
Automated marketing suite: flyer creation, seller‑portal publishing, and email campaign automation
Lead‑management CRM with pipeline tracking, bulk CSV import, and AI‑enhanced prospect scoring
Predictive Seller and Atlas AI tools for pricing recommendations and opportunity identification
Interactive map and deep‑dive property reports for visual market exploration
Enterprise team hierarchy, centralized billing, and multi‑user access controls
RESTful API and webhook support for custom integrations and third‑party extensions