The startup offers a line of gluten-free, vegan, non-GMO supplements in various forms, including powders, drops, and capsules, specifically formulated to enhance women's health and well-being. By eliminating added sugars, colors, and artificial preservatives, the products provide a clean and nourishing option for women seeking to improve their nutritional intake.
Funding
$16.9M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.

Founders
Product
Problem
Many women seek to improve their overall health and well-being through dietary supplements, but are often faced with products containing undesirable additives like sugars, artificial colors, and preservatives. This makes it difficult to find clean, nourishing supplements that align with a health-conscious lifestyle.
Solution
Rae Wellness offers a range of supplements specifically formulated to support women's health using clean and vegan ingredients. The product line includes capsules, powders, and drops designed to address various needs such as sleep support, focus enhancement, hormonal balance, and collagen production. By excluding gluten, GMOs, artificial preservatives, harmful fillers and colorants, Rae Wellness provides women with accessible and affordable supplements. The supplements are formulated with evidence-based ingredients and are tested by third-party, ISO-accredited laboratories to ensure quality and purity.
Target Audience
The primary target audience is women who are health-conscious and seeking clean, vegan, and affordable supplements to support their overall well-being.
Features
- Vegan, gluten-free, and non-GMO formulations
- No artificial preservatives, harmful fillers, or colorants
- Third-party tested for microbes, heavy metals, and gluten
- Product line includes supplements for sleep, focus, hormonal balance, and collagen production
- Supplements available in capsule, powder, and drop formats
- Formulated with evidence-based ingredients
- Products are designed to work together
- Subscribe and save option available