Radio Voodoo offers a digital phone platform for radio stations to manage listener interactions and streamline on-air operations. Its customizable IVR system facilitates automated contesting, listener request management, and audio capture for sponsored content, enhancing engagement and creating new revenue streams.
Funding
Funding not disclosed
Founders
Product
Problem
Radio stations face challenges in managing listener interactions, particularly with phone-based engagement for contests and requests. This often leads to busy signals, missed opportunities for on-air talent to connect with callers, and difficulties in leveraging listener audio for revenue-generating segments.
Solution
Radio Voodoo provides a digital phone platform designed to enhance listener engagement and streamline on-air operations for radio stations. The service offers a customizable IVR system that integrates with existing or new toll-free numbers, allowing for dynamic call routing to studios or remote talent. It facilitates automated contesting, listener request management, and the capture of listener audio for sponsored content. This enables stations to improve listener participation, create new revenue streams through sponsorships, and provide valuable caller data to advertisers.
Target Audience
The primary customers are radio stations, podcast networks, and syndicated shows seeking to optimize listener phone interactions and generate non-traditional revenue through sponsorships and enhanced engagement.
Features
- Cloud-based digital phone platform that integrates with station's existing or new toll-free numbers.
- Programmable IVR system with options for daypart, day-of-week, or 24-hour call answering.
- Seamless call routing to multiple studio locations, remote talent, or custom interactive menus.
- Automated contesting system that manages caller counts and winner selection.
- Functionality to capture and store listener audio for use in sponsored segments or on-air features.
- Text club feature for sending branded SMS messages to listeners.
- Reporting capabilities for caller data and line performance metrics to support sales presentations.
- Support for various media platforms including podcasts, TV/video, and syndicated shows.