R65 Labs is a digital healthcare platform that utilizes neuroscience-based behavior change methodologies to enhance health routines among young adults. The platform addresses the challenge of sustaining lifestyle modifications by providing tools that promote intentional choices and foster accountability through social engagement.
Funding
$2.5M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Wellness apps and digital tools often fail to motivate individuals in making sustainable lifestyle changes, as they often overlook the difficulty of incorporating sufficient sleep, exercise, and balanced nutrition into modern lifestyles. Individuals need more than just information or admonishments to live better; they require deep support and facilitated motivation to practice healthy routines daily.
Solution
R65 Labs offers a technology platform designed to engage individuals in the practice of critical health routines. The platform focuses on the social, cognitive, and emotional facets underlying health choices, providing methods and tools that support individuals and organizations. R65 Labs' core product, Prologue, provides enterprise customers with a turn-key solution to engage their members in immersive digital wellness events that drive innovation, productivity, and are essential to physical and mental health.
Target Audience
R65 Labs primarily targets enterprise customers seeking to engage their members in health and wellness initiatives, including colleges, universities, financial services companies, healthcare and wellness providers, and consumer brands.
Features
- Neuroscience-based behavior change methodology to drive positive changes in brain function
- Emphasis on developing routines that involve choice and intention
- Focus on adding critical elements to routines rather than restricting behaviors
- Behavior and influence documentation to build awareness and control
- Holistic method to accelerate and compound benefits
- Short, periodic immersions to minimize user fatigue
- Small team-based approach to build trust and foster accountability
- Feature-rich mobile apps for users to track and share health choices and support friends
- Robust backend services to analyze user goal progress and provide real-time feedback
- AI-driven virtual health coach to guide and encourage individuals
- Social features allowing users to reward peers with personalized messages
- Self-report health data system to reveal the "what and why" of choices and actions
- Wearable device integration
- Image analysis for deeper understanding of health choices
- Full cycle management: planning, marketing, enrolling, onboarding, results assessment
- Automated and custom reporting
- Integrated survey and assessment solution
- Content management tools for delivering targeted educational and organizational materials