Quqo is a digital platform that connects suppliers, retailers, and end customers in the fast-moving consumer goods sector, optimizing the traditional B2B supply chain through real-time data insights and streamlined order management. By integrating sales force automation and distribution workflow tools, Quqo enhances operational efficiency and reduces costs for businesses in emerging markets.
Funding
$1M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Traditional B2B supply chains in emerging markets often suffer from inefficiencies due to a lack of real-time data, fragmented communication, and manual order management processes. This leads to increased operational costs, reduced sales, and limited visibility for suppliers, retailers, and distributors.
Solution
Quqo offers a digital platform that connects suppliers, retailers, and end customers in the fast-moving consumer goods (FMCG) sector, streamlining the B2B supply chain. The platform provides real-time data insights, sales force automation, and distribution workflow tools to enhance operational efficiency. By integrating ERP systems and offering a mobile app for stores, Quqo facilitates procurement, optimizes inventory management, and enables digital commercial actions. The platform also includes a business intelligence component for market and consumer insights, and AI-powered algorithms for visit route optimization.
Target Audience
The primary target audience includes retailers, suppliers, and distributors operating in traditional B2B channels within emerging markets, specifically those in the fast-moving consumer goods (FMCG) sector.
Features
- Mobile app for retailers to order products from multiple suppliers in one place
- Sales force automation solution (Qrew) for visit route optimization, lead capture, and order taking, even offline
- Distribution management system (Qdms) for catalog, inventory, retailer, and supplier management
- Integration with existing ERP systems for complete visibility of sales and stock
- Business intelligence platform for market and consumer insights
- Digital payment options and access to credit for MSMEs through partnerships
- Brand-agnostic marketplace to increase coverage of long-tail retailers