qeen
Qeen provides cross-channel marketing attribution for e-commerce brands by connecting store, ad platform, and CRM data into a unified customer graph. The platform deduplicates conversions across Meta, Google, TikTok, and Snapchat, replacing inflated platform-reported ROAS with profit-true revenue figures. It also delivers actionable budget reallocation recommendations, such as shifting spend from Snapchat to Meta prospecting based on confirmed sales data.
- Advertising Technology
- Data & Analytics
- Marketing Technology
- Software Only
Funding
Founders
Founder details are not available yet.
Product
Problem
E-commerce brands relying on platform-reported metrics from Meta, Google, TikTok, and Snapchat face inflated ROAS because each ad platform claims the same sale. This duplication leads to misallocated budgets and overspending — potentially paying 2-4× for the same customer, with up to $150,000 in hidden monthly waste on $1M/month ad spend.
Solution
Qeen provides cross-channel marketing attribution and measurement by connecting store, ad platform, and CRM data into one unified customer graph. The platform sets up server-side tracking and Conversions API capture directly from the store or app, deduplicating every conversion across Meta, Google, TikTok, and Snapchat so each order is counted once. It reports profit-true revenue and ROAS instead of platform-claimed figures, giving brands an accurate source of truth. Beyond measurement, Qeen delivers actionable recommendations such as budget reallocations based on the confirmed data, helping marketers shift spend toward channels that actually drive sales.
Target Audience
Primary customers are e-commerce brands in the GCC region, particularly those with significant monthly ad spend across multiple platforms seeking independent, accurate marketing measurement.
Features
- Server-side event capture resilient to iOS, cookie limits, and ad blockers
- Deduplicated conversions across Meta, Google, TikTok, and Snapchat
- every order counted once
- Single customer graph built from store, ad platform, and CRM data
- Profit-true revenue and ROAS reporting replacing platform-claimed metrics
- Actionable recommendations including specific budget reallocation suggestions with projected revenue impact
- Consent-aware, hashed identifiers for privacy-first tracking
- Custom JS integration option for flexible data capture