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PYURE provides a SustainTech platform for quantifying and optimizing the carbon footprint of digital advertising campaigns. The solution uses proprietary methodology based on ISO 14044 to measure CO₂e emissions across ad delivery and distribution channels. This allows advertisers to reduce energy consumption and achieve measurable sustainability improvements without compromising campaign performance.
Updated 2 months ago
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Product
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- PYURE provides SustainTech solutions to measure and reduce the carbon footprint of digital advertising campaigns. Their platform offers real-time analysis, forecasting, and optimization tools based on ISO 14044 standards for media delivery and ad serving. This enables advertisers to achieve quantifiable CO₂e reductions without compromising campaign performance.