This agricultural technology firm develops a reusable, soilless growing medium made from non-phytotoxic carbon materials for indoor farming and greenhouses. By enhancing carbon sequestration, the product enables growers to increase crop yields while minimizing agriculture's contribution to global warming and environmental pollution.
Funding
$49.9M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Traditional growing mediums like peat moss, coco coir, and stonewool used in controlled environment agriculture (CEA) contribute to environmental degradation through carbon emissions, water contamination, and energy-intensive manufacturing processes. These substrates often have limited reusability, leading to increased waste and unsustainable resource consumption for CEA growers. Additionally, fluctuating supply chains and regulatory pressures can impact the economics of CEA cultivation businesses that rely on these traditional mediums.
Solution
Pure Life Carbon provides a reusable, carbon-based growing medium called Charged Carbon designed to replace environmentally damaging substrates in CEA. Charged Carbon is a standalone substrate engineered for superior water retention, nutrient delivery, and air circulation, reducing waste and optimizing resource utilization. The company offers a Substrate-as-a-Service model where they lease the Charged Carbon to growers, retrieve it after each growing cycle for reconditioning, and then reintroduce it back into their inventory. This circular system ensures consistent product quality, reduces waste streams, and provides long-term price security for growers through locked-in pricing contracts.
Target Audience
The primary target audience includes CEA growers, vertical farms, and greenhouse operators seeking sustainable, cost-effective, and high-performance alternatives to traditional growing mediums.
Features
- Carbon-based growing medium engineered for controlled environment agriculture
- Substrate-as-a-Service model with leasing, retrieval, and reconditioning of the growing medium
- High water, air, and nutrient holding capacity, reducing water and nutrient consumption
- Resistance to pests, diseases, and algae, minimizing crop loss
- Available in various forms, including slab bags, growing containers, bags, and bulk
- Guaranteed clean, consistent, and pathogen-free substrate
- Fixed-price supply agreements for the term of the contract
- Drop-off and pick-up service for new and used Charged Carbon, including disposal of root systems