Proxity provides integrated loyalty and digital gift card solutions for local governments and businesses. Their platform helps drive foot traffic and increase consumer spending at proximity businesses through collective loyalty programs and localized gift card initiatives.
Funding
Funding not disclosed
Founders
Product
Problem
Local governments and businesses face challenges in revitalizing town centers and stimulating local economies. This often results in reduced consumer spending at proximity businesses and a decline in the overall attractiveness of urban cores.
Solution
Proxity offers integrated loyalty and digital gift card solutions designed to enhance consumer purchasing power and drive foot traffic to local establishments. Their platform provides a turnkey system for local governments and businesses to implement collective loyalty programs and localized gift card initiatives. By leveraging digital commerce trends and providing diagnostic tools, Proxity aims to strengthen downtown areas and support the growth of proximity businesses. The CKDO digital gift card utilizes a QR code system for easy merchant payment processing via a mobile interface, while the PASS Commerces card functions as a collective loyalty program to boost consumer spending power and customer retention for local merchants.
Target Audience
Proxity targets local governments and businesses seeking to enhance the economic vitality of their town centers and support local commerce.
Features
- CKDO digital gift card solution with QR code payment processing and a mobile merchant interface.
- PASS Commerces collective loyalty card program to increase consumer purchasing power and merchant customer retention.
- Digital commerce diagnostic tools for analyzing local commerce performance and enhancing town center attractiveness.
- Turnkey implementation for local governments and businesses to deploy loyalty and gift card programs.
- Focus on supporting proximity businesses and revitalizing local economies.