Prop.com is a marketplace that enables users to invest in fractional ownership of real estate assets using blockchain technology. The platform facilitates accessible real estate investment by dividing properties into smaller, tokenized shares.
Funding
$3M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Traditional real estate investment often lacks transparency, accessibility, and efficiency, particularly in distressed asset markets, hindering both institutional and individual investors from capitalizing on high-yield opportunities. Fragmented partnerships and third-party execution further complicate the investment lifecycle, reducing oversight and investor trust.
Solution
Prop.com provides a vertically integrated platform that streamlines real estate investment, focusing on distressed assets and non-performing loans (NPLs) across Europe and the GCC. By combining proprietary deal sourcing through PropCapital, in-house asset management via PropManagement, and a technology-driven infrastructure with PropChain, the platform offers end-to-end control and transparency. Prop.com facilitates direct investment in real estate-backed strategies, offering options for tokenized on-chain ownership and AI-enhanced underwriting for improved risk assessment. The platform's integrated approach ensures efficient capital deployment, active asset management, and optimized returns, while also adhering to ESG principles for sustainable growth.
Target Audience
Prop.com primarily targets professional and institutional investors, family offices, and (U)HNWIs seeking high-yield, secured real estate investments in distressed asset markets.
Features
- Direct sourcing of distressed assets and NPLs through PropCapital's institutional network
- In-house asset management (PropManagement) for restructuring, development, and value creation
- PropChain technology for blockchain-native investment options and real-time asset tracking
- AI-driven risk assessment and underwriting models for enhanced due diligence
- Tokenized investment access (PropYield On-Chain) for increased liquidity and transparency
- IoT-enabled asset performance monitoring for operational efficiency
- Digital KYC/AML compliance and investor onboarding
- SPV-based legal structures with investor rights and third-party audits