Pricepoint is an AI-powered dynamic pricing engine that optimizes room rates for independent hoteliers by analyzing market data and competitor pricing in real-time. This technology enables hotels to increase revenues by an average of 19% and occupancy by 13.4% while automating pricing updates to online travel agencies.
Funding
$20K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Independent hotels and hostels often struggle to optimize room rates due to the complexity of market analysis and competitor pricing, leading to lost revenue and occupancy opportunities. Manually adjusting prices across various online travel agencies (OTAs) is time-consuming and may not respond quickly enough to changing market conditions.
Solution
Pricepoint offers an AI-powered dynamic pricing engine that automates real-time room rate optimization for independent hotels and hostels. The platform integrates with existing Property Management Systems (PMS) and channel managers to analyze historical data, customer behavior, seasonality, and competitor rates. Using artificial intelligence, Pricepoint generates optimal prices for each room type and automatically updates these prices across all connected OTAs whenever there is an availability change. A mobile app provides hoteliers with control and visibility over the pricing strategy.
Target Audience
Pricepoint is designed for independent hoteliers and hostel owners who want to increase revenue and occupancy rates by automating and optimizing their pricing strategies.
Features
- AI-driven dynamic pricing engine that optimizes room rates in real-time
- Automated updates to OTAs based on availability changes
- Integration with existing PMS and channel managers
- Mobile app for monitoring and adjusting pricing strategies
- Competitor rate shopper to maintain a competitive advantage
- Analysis of historical data, customer behavior, and seasonality to forecast demand
- Customizable settings to adjust pricing aggressiveness