Premarket is a private listing platform that lets real estate brokers share homes across more than 60 brokerages without exposing them to the public market. By keeping photos, floorplans, and addresses inside the network, it helps sellers avoid price cuts and achieve higher sale prices—up to 8.2% more on luxury homes—while giving buyer’s agents early access to qualified listings. The service includes real‑time supply and demand data and offers a 14‑day free trial with no commitment.
Funding
Funding not disclosed
Founders
Product
Problem
Real estate brokers often rely on public multiple listing services, which expose property details to the market, leading to longer days‑on‑market, price reductions, and reduced negotiation leverage for sellers. Buyers, meanwhile, miss early access to vetted inventory that is not yet publicly listed.
Solution
Premarket provides a private, broker‑only listing network that aggregates residential listings from over 60 brokerages into a single searchable platform. By keeping photos, floorplans, and addresses within the network, sellers can market properties without public exposure, avoiding days‑on‑market metrics and price‑cut pressure while achieving higher sale prices—up to 8.2% for luxury homes and a 1.6% sale‑to‑list surplus on average. Buyers gain early, exclusive access to vetted listings and can evaluate properties before they hit the open market, reducing competition and enabling more strategic offers. The platform also offers real‑time supply and demand analytics derived from proprietary demand data, helping agents test pricing, gather feedback, and adjust strategies without harming the property’s perceived value.
Target Audience
Premarket serves residential real‑estate brokers and their clients—listing agents seeking to maximize seller outcomes and buyer’s agents looking for exclusive, off‑market inventory.
Features
- Private network connecting 60+ brokerages, allowing agents to post and match listings securely
- Full confidentiality: photos, floorplans, and addresses remain inside the platform, eliminating public exposure
- Real‑time market intelligence dashboard with demand metrics, active listings, and search trends
- Pricing insights showing +8.2% higher sale price for luxury homes and 1.6% sale‑to‑list surplus
- Tools for sellers to test price points and collect buyer feedback without public price history
- Buyer‑focused search that surfaces pre‑market and coming‑soon inventory unavailable on public MLS
- No open houses or public showings; only qualified, vetted buyers can view listings