Predict.io provides a Mobile Context SDK that transforms smartphones into context sensors, enabling developers to capture real-time user interactions rather than relying on aggregated statistics. This technology allows businesses to gain actionable insights into user behavior, enhancing their ability to deliver targeted experiences and improve engagement.
Funding
$1.5M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many mobile applications rely on aggregated user data, which provides limited insight into real-time user behavior and context. This lack of granular data hinders the ability of businesses to deliver personalized experiences and targeted advertising.
Solution
Predict.io offers a Mobile Context SDK that transforms smartphones into context sensors, enabling developers to capture real-time user interactions. The SDK provides actionable insights into user behavior, allowing businesses to deliver data-driven advertising across various channels, including TV, audio, display, and video. By leveraging this technology, companies can enhance their ability to deliver targeted experiences, improve user engagement, and maximize the impact of their marketing campaigns through precision targeting and multi-channel reach. Predict.io's solutions extend to brand marketing, demand generation, recruiting, and education, providing a comprehensive approach to data-driven advertising.
Target Audience
Predict.io primarily serves brands, agencies, and publishers seeking to enhance their marketing efforts with data-driven advertising solutions.
Features
- Mobile Context SDK for capturing real-time user interactions
- Precision targeting across multiple channels (TV, audio, display, video)
- Data-driven advertising solutions for brand marketing
- Demand generation capabilities
- Solutions for recruiting and education
- Consulting services for developing data strategies
- Custom analytics and insights based on big and real-time data
- Support for machine learning prototypes and full-stack prototyping