Stefan Schlamp
Founder
Precisify
Precisify provides an AI‑driven contextual intelligence platform that matches video, mobile‑app, and influencer ads to brand‑safe, relevant YouTube content and audience segments. The solution uses proprietary panels, intent signals, and real‑time dashboards to eliminate media waste, improve view‑through rates, and boost purchase intent while ensuring compliance and brand protection for large brands and agencies.
- Advertising Technology
- Artificial Intelligence
- Data & Analytics
- Software Only
Updated 5 months ago
Funding
Raised to date
$26.3MRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Funding rounds are not available yet.
Founders
Scott Hansen
Founder
Product
Problem
Brands and agencies struggle to place video, mobile‑app, and influencer ads in contexts that guarantee brand safety, audience relevance, and measurable ROI, often resulting in wasted spend, low engagement, and compliance risks.
Solution
Precisify offers a contextual intelligence platform that matches ad inventory to the exact content and consumer profiles that align with a brand’s objectives. By leveraging proprietary panels, AI models, intent signals, and contextual data, the platform ensures ads appear only alongside brand‑safe, relevant YouTube content. Real‑time dashboards provide transparent reporting on spend, performance, and audience segmentation across screens, formats, demographics, and geographies. The service also includes an extended partnership team that manages campaign execution, optimization, and compliance with standards such as COPPA. This combination reduces media waste, improves view‑through rates, and drives higher purchase intent while maintaining brand protection.
Target Audience
Precisify serves large brands and advertising agencies that run video, mobile‑app, and influencer campaigns and require precise, brand‑safe audience targeting and measurable performance.
Features
- AI‑driven contextual targeting that aligns ads with the most relevant YouTube videos, mobile‑app placements, and influencer content
- Proprietary audience panels and intent signals to identify and reach Gen Z, Millennials, and creator‑driven audiences
- Built‑in brand‑safety controls and compliance monitoring (e.g., COPPA) to protect reputational standards
- Real‑time, out‑of‑the‑box dashboard delivering instant campaign performance metrics, spend transparency, and device/audience segmentation
- Automated optimization against predefined business outcomes such as ROI, view‑through rate, and purchase intent
- Partnership model providing dedicated support for complex campaign planning, execution, and ongoing management