Sam Poirier
CEO
Website unreachable since Oct 23, 2026
Potential Motors develops Terrain Intelligence, a self-learning software platform that utilizes cameras and AI to analyze and interpret complex terrain for vehicles. This technology enhances off-road driving by enabling vehicles to autonomously adjust driveline and suspension settings, improving safety and performance for drivers of all experience levels.
Raised to date
$6.2MRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.

Off-road driving presents challenges for drivers of all skill levels due to the complexities of varying terrains. Selecting the correct vehicle settings for optimal performance and safety can be difficult, leading to decreased efficiency, potential vehicle damage, and increased risk.
Potential Motors offers Terrain Intelligence, an AI-powered software platform that analyzes terrain using vehicle-mounted cameras and sensors. This system interprets the terrain ahead, identifying features such as shape, incline, surface type, and obstacles. By understanding the environment, Terrain Intelligence enables vehicles to proactively adjust driveline, suspension, and torque settings in real-time. This technology enhances vehicle performance, improves safety, and extends range, allowing drivers to navigate complex terrains with greater confidence and ease.
The primary target audience includes automotive manufacturers of off-road vehicles, electric vehicle companies, and developers of autonomous driving systems seeking to enhance vehicle performance and safety in complex environments.