About Playermaker

Playermaker develops a performance tracking system for soccer players using 6-axis smart sensors that measure over 25 metrics, including kicking power and sprint distance, to provide personalized insights and training recommendations. This technology enables young athletes to monitor their skill development and improve their game through data-driven feedback from professional coaches.

```xml <problem> Young soccer players often lack access to objective performance data, making it difficult to identify areas for improvement and track progress effectively. Traditional coaching methods may not provide the granular, personalized feedback needed to optimize skill development. </problem> <solution> Playermaker's CITYPLAY system delivers a data-driven approach to soccer training by tracking over 25 technical and physical metrics via 6-axis smart sensors attached to a player's cleats. These sensors capture data at 1000 samples per second, measuring ground impact, ball contact, and foot rotation. The data is then analyzed using sophisticated AI to provide personalized insights and recommendations, including content from Manchester City coaches. This enables players to monitor their strengths and weaknesses, set goals, and improve their skills with quantifiable feedback. </solution> <features> - 6-axis smart sensors that measure ground impact, ball contact, and foot rotation at 1000 samples per second - Tracks over 25 technical and physical metrics, including kicking power, ball possessions, time on the ball, sprint distance, and acceleration/deceleration - Personalized in-app content and recommendations from Manchester City experts - Mobile app to review performance over time, set goals, and share progress - Leaderboard to encourage competition and track personal records - Seamless straps designed to integrate with cleats/boots and artificial turf shoes - Compact charging case for easy transport </features> <target_audience> The primary target audience is young, aspiring soccer players of all ages and levels, as well as their parents and coaches, who are seeking a data-driven approach to skill development and performance tracking. </target_audience> <revenue_model> CITYPLAY is sold as a kit including sensors, straps, and a 12-month membership to the CITYPLAY app. After the initial 12-month period, membership auto-renews at $149 per year. </revenue_model> ```

What does Playermaker do?

Where is Playermaker located?

Playermaker is based in London, United Kingdom.

When was Playermaker founded?

Playermaker was founded in 2016.

How much funding has Playermaker raised?

Playermaker has raised 40000000.

Location

London, United Kingdom

Founded

2016

Funding

40000000

Employees

79 employees

Major Investors

Ventura Capital

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Playermaker

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Executive Summary

playermaker.com 10K+

Crunchbase

Founded 2016 – London, United Kingdom

Funding

Estimated Funding

$20M+

Major Investors

Ventura Capital

Team (75+)

No team information available.

Company Description

Problem

Young soccer players often lack access to objective performance data, making it difficult to identify areas for improvement and track progress effectively. Traditional coaching methods may not provide the granular, personalized feedback needed to optimize skill development.

Solution

Playermaker's CITYPLAY system delivers a data-driven approach to soccer training by tracking over 25 technical and physical metrics via 6-axis smart sensors attached to a player's cleats. These sensors capture data at 1000 samples per second, measuring ground impact, ball contact, and foot rotation. The data is then analyzed using sophisticated AI to provide personalized insights and recommendations, including content from Manchester City coaches. This enables players to monitor their strengths and weaknesses, set goals, and improve their skills with quantifiable feedback.

Features

6-axis smart sensors that measure ground impact, ball contact, and foot rotation at 1000 samples per second

Tracks over 25 technical and physical metrics, including kicking power, ball possessions, time on the ball, sprint distance, and acceleration/deceleration

Personalized in-app content and recommendations from Manchester City experts

Mobile app to review performance over time, set goals, and share progress

Leaderboard to encourage competition and track personal records

Seamless straps designed to integrate with cleats/boots and artificial turf shoes

Compact charging case for easy transport

Target Audience

The primary target audience is young, aspiring soccer players of all ages and levels, as well as their parents and coaches, who are seeking a data-driven approach to skill development and performance tracking.

Revenue Model

CITYPLAY is sold as a kit including sensors, straps, and a 12-month membership to the CITYPLAY app. After the initial 12-month period, membership auto-renews at $149 per year.