Pixis offers a codeless AI infrastructure platform that utilizes neural networks and generative AI to optimize marketing campaigns by enhancing audience targeting and automating creative asset generation. This technology reduces customer acquisition costs and improves return on ad spend, enabling brands to achieve faster and more effective marketing results across multiple channels.
Funding
$209M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
EVGA+3Founders
Product
Problem
Marketing teams often struggle with inefficient ad spend due to difficulties in accurately targeting audiences and the time-consuming nature of creating diverse ad creatives. This results in high customer acquisition costs and a lower return on investment across various marketing channels.
Solution
Pixis offers a codeless AI infrastructure that leverages neural networks and generative AI to optimize marketing campaigns. The platform enhances audience targeting by analyzing real-time user behavior and market trends to identify and expand high-potential customer segments. Additionally, it automates the generation of creative assets, enabling the rapid production of persona-specific ads across multiple platforms. By automating and optimizing these key areas, Pixis helps brands reduce wasteful ad spend, accelerate creative turnaround time, and improve overall marketing performance.
Target Audience
Pixis primarily targets performance and creative marketing teams, as well as agencies, across industries such as retail, consumer packaged goods, healthcare, and telecoms.
Features
- **Targeting AI:** Uses neural networks for predictive analysis to identify, expand, and convert audiences based on real-time brand engagement, user behavior, and market trends.
- **Creative AI:** Employs generative AI models to automate the creation of high-fidelity video and static ad assets, significantly reducing creative turnaround time.
- **Performance AI:** Deploys proprietary AI models to maximize ROAS through automated bid and budget pacing across marketing channels.
- **AI Savings Calculator:** Provides a tool to estimate potential AI-powered returns from using Pixis' infrastructure.
- Codeless activation for quick and easy implementation of AI systems.