PINK! operates an online healthcare platform that provides teleconsultation services specifically for women with breast cancer, utilizing a network of specialized doctors to facilitate remote consultations. The platform offers personalized information and recommendations, addressing the need for accessible, reliable support during the diagnosis and treatment process.
Funding
Funding not disclosed
Founders
Product
Problem
Women facing breast cancer often struggle to find reliable, personalized information and support during diagnosis and treatment. The complexity of breast cancer care can lead to confusion and feelings of isolation, especially when navigating treatment options and managing emotional well-being.
Solution
PINK! is a doctor-led online healthcare platform designed to provide women with breast cancer with comprehensive support and guidance. The platform offers personalized information, evidence-based recommendations, and access to a network of specialized doctors for teleconsultations. PINK! aims to empower patients by delivering clear, understandable explanations of breast cancer, treatment options, and related topics, while also addressing the psychological challenges associated with the disease. The platform's resources include an app (PINK! Coach), educational content, online courses, and interactive webinars with experts.
Target Audience
The primary audience includes women diagnosed with breast cancer, their families, and healthcare professionals seeking reliable information and support resources.
Features
- PINK! Coach App: A DiGA (Digitale Gesundheitsanwendung) app that guides users to actively participate in their care.
- Breast Cancer Explained: An information section providing expert-backed, easy-to-understand explanations of breast cancer-related topics.
- PINK! Leben: An online course designed to reduce psychological stress.
- "Frag doch mal PINK!": A free, interactive webinar series featuring subject-matter experts.
- PINK! Kongress DIGITAL: An annual online congress for patients and their families.
- Recipe service for PINK! Coach: A free service to request an activation code for the PINK! Coach App.