HOME is a platform for sustainable fashion enthusiasts in Vietnam, enabling users to connect, share, and monetize their pre-owned clothing through a community-driven marketplace. This approach addresses the environmental impact of fast fashion by promoting the resale and re-styling of garments, fostering a circular economy in the fashion industry.
Funding
$1M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
The fast fashion industry contributes significantly to environmental pollution through water usage, carbon emissions, and textile waste. Consumers often discard clothing after only a few wears, leading to overflowing landfills and wasted resources. There is a need for solutions that promote a circular economy by extending the lifespan of clothing items and reducing the demand for new production.
Solution
Piktina provides a mobile marketplace platform for buying and selling pre-owned fashion items, fostering a community around sustainable fashion practices. The platform enables users to "refresh" their wardrobes by selling clothes they no longer wear, while simultaneously offering other users access to unique, affordable items. By facilitating the resale of pre-loved clothing, Piktina reduces textile waste and promotes a more circular model within the fashion industry. The application handles shipping, billing, and order management, ensuring a streamlined experience for both buyers and sellers.
Target Audience
Piktina targets fashion-conscious consumers in Vietnam who are interested in sustainable living and affordable style, as well as individuals looking to monetize their pre-owned clothing.
Features
- Mobile application for iOS and Android devices
- Buy-more-get-more vouchers
- Integrated payment and shipping solutions
- Detailed product descriptions
- Community features for connecting with other fashion enthusiasts
- Give-away feature for donating unused items