The startup operates a Mobile Digital Movie Theatre (MDMT) that utilizes portable cinema technology and mobile vehicles to deliver film screenings in rural India. This approach addresses the lack of accessible entertainment options and enhances awareness of educational and government initiatives through cloud-based software.
Funding
$13.1M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many rural areas in India lack access to traditional cinema infrastructure due to geographical constraints, infrastructure issues, and high costs, limiting entertainment options and access to information. Existing entertainment hubs and multiplexes struggle to attract viewership from these underserved populations.
Solution
PictureTime Digiplex addresses this problem by providing a mobile digital movie theatre (MDMT) solution that brings cinema to remote locations. The MDMT is a portable, rapidly deployable theatre housed in a container, featuring an inflatable tent that accommodates 120-180 people. It includes a high-definition projector, a large cinema screen with 3D capabilities, and a 5.1/7.1 Dolby sound system to deliver a high-quality cinematic experience. The company's cloud-based ERP system and mobile app facilitate seamless ticket booking and management.
Target Audience
The primary target audience includes residents of rural and underserved areas in India, as well as local and regional artists seeking a platform to showcase their work.
Features
- Patented mobile digital movie theatre design for rapid deployment in under 2 hours
- Air-conditioned inflatable enclosure with seating for 120-180 viewers
- High-definition projection system with 3D capabilities
- Dolby 5.1/7.1 surround sound system
- Cloud-based ERP system for centralized management and reporting
- Mobile app for ticket booking and customer engagement
- Production capacity of 25 units per month