Phys uses augmented reality and motion detection to turn screen time into active play, requiring children to complete physical games before accessing their devices. This encourages healthy habits by gamifying exercise as a prerequisite for digital engagement, with parents able to track activity and progress.
Funding
Funding not disclosed

Founders
Product
Problem
Children are spending excessive amounts of time on digital devices, leading to sedentary behavior and a lack of physical activity. This prolonged screen time can negatively impact their health and development, while parents struggle to manage and balance their children's digital engagement with active play.
Solution
Phys transforms passive screen time into active playtime by leveraging augmented reality (AR) and advanced motion detection technology. The platform requires children to complete interactive, motion-based games to unlock access to their devices, thereby encouraging physical activity and healthy habits. Parents can monitor their child's engagement, activity metrics, and developmental progress through a dedicated web-based dashboard. This approach gamifies physical exertion, making it a prerequisite for digital access and fostering a more balanced lifestyle for children.
Target Audience
The primary target audience includes parents seeking to manage their children's screen time and promote physical activity, as well as educational institutions and child wellness programs looking for engaging tools to encourage healthy habits.
Features
- Augmented Reality (AR) engine for immersive gameplay experiences.
- Motion Detection Engine utilizing device cameras for real-time player tracking, built on the Unity game engine for broad compatibility.
- Customizable device-locking mechanism that restricts app access until game objectives are met.
- Diverse library of physical activity games designed to promote movement, coordination, and cognitive skills, featuring native characters and varied gameplay mechanics.
- Integrated reward system that grants points and virtual medals for completed games, reinforcing positive behavior.
- Parental dashboard providing analytics on movement metrics, activity patterns, and cognitive development indicators.
- Cross-platform compatibility for iOS and Android devices.