Phrame provides a smart license‑plate holder that transforms a vehicle into a connected service hub. After installing the holder in under five minutes, users download the Phrame app to link with partnered mechanics, concierge services, and security providers, giving their car a personal mechanic, concierge, and bodyguard for on‑demand assistance.
Funding
$500K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Vehicle owners must coordinate multiple separate services for maintenance, roadside assistance, security, and deliveries, often relying on phone calls, apps, or physical key storage that are fragmented and insecure. This fragmentation leads to delayed help, lost keys, and uncertainty about a car’s status when it is unattended.
Solution
Phrame replaces the standard license‑plate holder with a smart hardware unit that connects to a companion mobile app. The device embeds sensors, a Faraday‑cage key compartment, and wireless communication to monitor the vehicle’s location, detect unauthorized movement, impacts, towing, and break‑ins, and relay alerts instantly to the owner’s phone. Through the app, users can request vetted mechanics, concierge services, valet rides, and on‑demand deliveries directly to the car’s trunk, which functions as a secure urban locker. The platform also lets owners grant temporary, authenticated access to friends, family, or partner services for tasks such as moving the car during street cleaning or retrieving items from the trunk. All interactions are managed through a single, easy‑to‑install hardware component, consolidating vehicle‑related services into one connected ecosystem.
Target Audience
Primary customers are private car owners, especially urban commuters and renters, who seek a unified solution for vehicle security, maintenance, and on‑demand services.
Features
- Smart license‑plate holder with integrated motion, impact, and proximity sensors for 24/7 vehicle monitoring
- Faraday‑cage key compartment that blocks RF signals, protecting keys from relay‑theft attacks
- Real‑time mobile notifications for unauthorized movement, break‑ins, crashes, towing, and parking violations
- App‑driven concierge functions: on‑demand valet rides, home‑to‑car delivery of packages, food, laundry, and other items directly to the trunk
- Secure, temporary access control allowing owners to authorize friends, family, or partner services to move or retrieve the vehicle
- Integrated network of vetted mechanics and roadside assistance providers accessible through the app
- Remote key storage enabling users to leave keys in the vehicle without risk of loss while maintaining security
- Location tracking and street‑map view in the app for continuous awareness of the car’s position