
Pheno Health
Pheno is a subscription-based health platform that provides two blood test checkups per year, analyzed by an accredited laboratory, with results explained in plain language within a mobile app. The platform tracks biomarker trends over time, generates a personalized action plan prioritizing the top three recommendations, and includes an AI assistant that answers health questions using the user's own lab results and connected wearable data. Members can choose between Essential and Longevity programs, with pricing starting at 150 kr per month.
- Healthcare Technology
- Digital Health
- Data & Analytics
- Artificial Intelligence
- Software Only
- AI Agents
Funding
Founders
Founder details are not available yet.
Product
Problem
Traditional health checks are typically one-off snapshots taken annually, if at all. Results arrive as raw numbers and ranges that most people cannot interpret, and the follow-up advice is generic rather than personalized, leaving individuals uncertain about their health trajectory and what actions to take.
Solution
Pheno provides a subscription-based health platform built around regular blood testing at accredited partner labs. Members receive two checkups per year, and their results are presented in an app with plain-language explanations for every biomarker, trends over time, and a personalized plan that prioritizes the top three actions. An AI assistant answers user questions based on their own results and any connected wearable data, while safety checks automatically flag critical values for follow-up. The platform generates a Pheno Score that integrates physical, mental, and lifestyle factors into a single measure, updated after each test.
Target Audience
Primary customers are health-conscious individuals in Sweden seeking proactive health monitoring, including runners, busy parents, people approaching 50, and night owls, as well as employers offering Pheno as a workplace health benefit.
Features
- Two annual blood test checkups analyzed by a SWEDAC-accredited laboratory (ISO 15189)
- AI assistant that answers health questions using the user's own lab results and wearable data (Oura, Whoop, Garmin, Fitbit, Withings)
- Pheno Score combining physical, mental, and lifestyle health into a single trendable metric
- Plain-language explanations for each of 46–84 biomarkers depending on program
- Personalized action plan with ranked recommendations that re-prioritize after each test
- Employer-sponsored access with aggregated, anonymized reporting for groups of 10 or more only
- Data encrypted in transit and at rest, stored on EU infrastructure, with BankID sign-in and no AI training on user data