Perspetivo
Perspetivo provides a unified research platform that turns representative survey data into actionable insights. The platform handles the entire research process, from survey design and targeted recruitment to interactive dashboards and an "Ask your data" feature, with BankID-verified panelists to ensure data reliability. It serves companies and public sector entities across the Nordics through tiered subscription plans.
- Data & Analytics
- Software Only
Funding
Founders
Founder details are not available yet.
Product
Problem
Traditional surveys routinely exclude up to 40% of the population, including younger people, individuals with foreign backgrounds, and those with reading or writing disabilities. This leads to incomplete, unreliable data and incorrect insights that fail to reflect the full population, causing businesses, governments, and institutions to base decisions on skewed information.
Solution
Perspetivo provides a unified research platform that brings the entire research process into one place, transforming representative data into clear, actionable insights. The platform enables users to ask questions, reach the right audiences, and receive trustworthy answers through a unique methodology and technical infrastructure designed to ensure the whole of society is represented. Users can access interactive dashboards for real-time results, filter data by demographics, and export findings, while the platform handles targeted recruitment, multilingual surveys, and adaptive formats to reach underrepresented groups. Subscription plans offer multiple surveys per year with national reach across the Nordics, and an "Ask your data" feature allows users to query their results directly.
Target Audience
Primary customers are companies, organizations, and public sector entities in the Nordics that need reliable, representative data for decision-making, including marketing teams, project developers, and societal impact organizations.
Features
- Interactive dashboard with real-time survey results, demographic filtering (age, gender, region), time-based trends, and export functions
- "Ask your data" feature enabling direct querying of survey results for custom insights
- Executive summary generation for quick, high-level reporting
- BankID-verified panelists to ensure every respondent is a real person
- Multilingual survey capabilities and adaptive formats to reach underrepresented groups
- GDPR-compliant data storage on secure servers within the EU, with anonymized responses and no third-party tracking