Perkville provides a cloud‑based loyalty and referral platform that automates points, tiered rewards, and referral tracking for small and medium‑size businesses. It integrates with POS, scheduling, and e‑commerce systems via native connectors and APIs, offering a white‑labeled mobile‑responsive UI and real‑time analytics to monitor program performance.
Funding
Funding not disclosed
Founders
Product
Problem
Many small and medium‑size businesses lack an efficient way to incentivize repeat purchases and encourage customers to refer friends, leading to low retention rates and missed revenue growth opportunities.
Solution
Perkville offers a cloud‑based loyalty and referral platform that automates reward issuance based on defined customer actions such as purchases, check‑ins, or referrals. The system is mobile‑responsive and can be white‑labeled to match the business’s branding. It connects directly to point‑of‑sale, scheduling, and e‑commerce systems via native integrations and APIs, eliminating manual data entry. Points, tiers, challenges, and promotional campaigns are configurable through an admin console, allowing businesses to run targeted engagement programs without developer resources. Real‑time analytics track earned points, redemption activity, and referral conversions, giving operators insight into program performance. The platform supports social sharing of referral offers via email, Facebook, and Twitter, turning satisfied customers into advocates.
Target Audience
The primary customers are fitness centers, gyms, and health‑club chains, as well as other SMBs in retail, hospitality, and service sectors that need a turnkey loyalty and referral solution.
Features
- Points engine that awards and redeems credits for customizable actions (visits, purchases, class bookings, etc.)
- Automated referral tracking with wallet‑less, token‑gated rewards when referred friends complete qualifying actions
- Tiered membership levels and challenge modules to create gamified experiences and VIP privileges
- Promotion builder for time‑limited offers, double‑point events, and product‑specific rewards
- Mobile‑first UI with brandable white‑labeling for seamless customer experience across devices
- Pre‑built integrations with POS and scheduling platforms (e.g., Mindbody, Zen Planner, Square, Shopify, Salesforce, HubSpot, Mailchimp) and open API for custom connections
- Dashboard with KPI visualizations (earnings, redemptions, referral volume) and exportable reports for business analysis
- Role‑based admin access and support tools for program setup, monitoring, and troubleshooting