Pawprint is an employee sustainability platform that utilizes behavioral change techniques to encourage eco-friendly choices in daily routines, both at work and home. By measuring employee attitudes and actions towards climate change, the platform helps businesses achieve sustainability goals and reduce their carbon footprint, with users collectively saving 2,475 tonnes of CO2e.
Funding
$3.8M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many companies struggle to engage employees in sustainability initiatives and lack effective tools to measure and reduce their overall carbon footprint. Traditional approaches often fail to translate awareness into consistent behavioral changes in both workplace and personal routines.
Solution
Pawprint is an employee sustainability platform designed to foster eco-friendly habits and help businesses achieve their environmental goals. The platform leverages behavioral change techniques to encourage sustainable choices in employees' daily lives, both at work and at home. By tracking employee attitudes and actions related to climate change, Pawprint provides insights into areas for improvement and quantifies the collective impact of individual actions. This data-driven approach enables organizations to implement targeted strategies and measure progress towards reducing their carbon emissions.
Target Audience
Pawprint targets businesses of all sizes seeking to engage their employees in sustainability initiatives, reduce their carbon footprint, and achieve their environmental, social, and governance (ESG) goals.
Features
- Personalized sustainability challenges and tips tailored to individual lifestyles and work environments
- Gamified platform with points, badges, and leaderboards to incentivize participation and track progress
- Carbon footprint calculator to measure the environmental impact of employee actions
- Integration with company sustainability goals to align employee efforts with organizational objectives
- Reporting dashboard to visualize progress, identify trends, and measure the overall impact of the program