PasarMIKRO is a B2B marketplace that connects farmers, fishermen, and micro-traders in Indonesia, facilitating online transactions for agricultural commodities while providing integrated financing options through its "Talangin" feature. The platform addresses the challenges of market access and cash flow management for small-scale agribusinesses, enabling them to efficiently manage orders, track inventory, and streamline financial operations.
Funding
$2.5M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Small-scale agribusinesses in Indonesia face challenges in accessing wider markets and managing cash flow, hindering their ability to efficiently trade agricultural commodities. Traditional methods of order management, inventory tracking, and financial operations are often inefficient and lack transparency.
Solution
PasarMIKRO offers a B2B marketplace platform designed to connect farmers, fishermen, and micro-traders in Indonesia, streamlining online transactions for agricultural commodities. The platform enables users to manage their businesses and conduct transactions online, providing tools for order and stock management, financial record-keeping, and access to new trading opportunities. Integrated with the "Talangin" feature, PasarMIKRO facilitates access to financing options, helping to bridge the cash flow gap and increase purchasing power for its users.
Target Audience
The primary target audience includes farmers, fishermen, micro-traders, and other small-scale agribusinesses in Indonesia involved in the trading of agricultural commodities.
Features
- Online marketplace for trading agricultural, livestock, and fishery commodities
- Order management tools to view sales and purchase history
- Stock management features to track and manage commodity inventory
- Financial record-keeping to monitor income and expenses
- Digital billing to manage customer invoices
- "Talangin" feature providing access to trade credit for increased purchasing power