Partoo offers a unified local marketing platform that synchronizes business information, reviews, and customer communications across search engines, directories, and social channels. It provides tools such as automated presence management, a conversion‑focused store locator widget, review aggregation with AI‑assisted responses, and a unified messaging inbox with AI chat automation for multi‑site retailers and franchise networks.
Funding
$18.2M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Physical retail businesses often struggle to maintain consistent, up‑to‑date online information across search engines, directories, and map services, which reduces their visibility and foot‑traffic. Additionally, managing customer reviews, inquiries, and messaging channels manually is time‑consuming and can lead to missed opportunities.
Solution
Partoo provides a cloud‑based local marketing platform that centralises and synchronises a business’s key data—such as opening hours, photos, categories, and contact details—across Google, Apple Maps, directories, and GPS services. The Presence Management module ensures that this information is always current, while the Store Locator feature embeds an optimised search tool on the retailer’s website to guide customers to the nearest outlet. A Competitive Benchmark engine analyses Google rankings and reputation against local and national competitors, helping businesses refine their digital strategy. Review Management aggregates reviews from Google, Facebook, and TripAdvisor, enabling automated or AI‑assisted responses and proactive review‑request campaigns via SMS or QR codes. Messaging is unified in a single inbox that consolidates WhatsApp, Instagram, Facebook Messenger, and website chats; the Partoo Chat widget and AI‑powered Jim agent automate up to 90 % of conversations, providing instant, location‑aware replies and escalating complex queries to human agents. Together, these tools increase online discoverability, streamline reputation management, and boost conversion of digital interactions into in‑store visits.
Target Audience
Primary customers are brick‑and‑mortar retailers, multi‑site chains, and service providers (e.g., automotive, beauty, food retail, hospitality) that need to improve local search visibility, manage online reputation, and streamline customer communications across digital channels.
Features
- Presence Management: automated distribution and real‑time tracking of business information across major search engines, directories, and GPS platforms.
- Store Locator: embeddable, conversion‑optimised map widget for website visitors to find the nearest store, with dynamic content (reviews, promotions).
- Competitive Benchmark: AI‑driven analysis of Google rankings and reputation compared to local and national competitors, with actionable insights.
- Review Management & Review Booster: centralised collection of reviews from Google, Facebook, TripAdvisor; AI‑generated response templates and SMS/QR‑code review request automation.
- Feedback Management: custom survey creation, NPS/CSAT tracking, and AI‑assisted analysis of customer feedback.
- Unified Messaging Inbox: single interface for WhatsApp, Instagram, Facebook Messenger, and website chats.
- Partoo Chat & Jim AI Agent: website chat widget with AI that handles up to 90 % of messages, provides instant localized answers, and routes complex issues to human staff.
- Analytics Dashboard: real‑time statistics on visibility, traffic, review volume, response rates, and conversion metrics, accessible via web portal or API.