Partnar connects direct-to-consumer (D2C) businesses with verified LinkedIn influencers to create user-generated content (UGC) marketing campaigns that enhance brand visibility and generate high-quality leads. By leveraging trusted voices in the industry, Partnar addresses the challenge of reaching new customers and building authentic connections in the B2B space.
Funding
$140K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many B2B companies struggle to gain traction on LinkedIn, facing challenges in reaching target audiences and building trust through traditional advertising methods. Creating authentic, engaging content at scale is difficult, often requiring significant internal resources or expensive agency support.
Solution
Partnar is a platform that connects B2B companies with relevant LinkedIn creators to produce and distribute user-generated content (UGC). The platform enables businesses to launch marketing campaigns leveraging the established credibility and reach of industry-specific influencers. Partnar facilitates the creation of authentic content, helping companies build trust, increase brand visibility, and generate high-quality leads on LinkedIn. Businesses can choose from various campaign types, including micro-campaigns, instant campaigns, macro-campaigns, and employee-generated content (EGC) initiatives.
Target Audience
Partnar primarily targets B2B companies looking to enhance their brand presence, generate leads, and build authentic connections on LinkedIn through influencer marketing.
Features
- Access to a network of verified LinkedIn creators and industry thought leaders.
- Tools for launching and managing UGC marketing campaigns at scale.
- Options for micro-campaigns, instant campaigns, macro-campaigns, and employee-generated content.
- Performance-based pricing model, allowing businesses to pay for results rather than monthly fees on certain plans.
- Cloud storage for campaign assets and performance data.